Elements and Performance Criteria
- Identify and evaluate trends and issues affecting union membership
- Identify and evaluate the impact of community diversity, and differing needs and social values of groupings or cohorts within the community on building unionism
- Identify contemporary unionism practices, in both a national and international context
- Identify and evaluate current trends for union membership within industries or industry sectors
- Evaluate future trends and their impact on current union strategy
- Identify and analyse worker issues that impact on recruitment and retention strategies
- Develop strategies to build unionism
- Develop core priorities for the union that address membership issues through worker involvement and empowerment, and focus on union growth
- Develop approaches to foster democracy within the union and to build worker empowerment through applying principles of collectivism
- Develop innovative solutions to problems or issues confronting union membership
- Develop and promote strategies that help shift workers to act collectively to increase union density and activism, and achieve fair and reasonable outcomes for workers
- Review and evaluate union strategies to promote growth
- Provide leadership through articulating and modelling unionism